The Cheap Gourmet Has Joined Forces With Pay Per Post

December 30th, 2007 in General Food & Wine topics |

Although this post doesn’t actually pertain to gourmet cooking, in a round-about way it does. You see, I recently joined a program called Pay Per Post. PPP has become quite the rage with bloggers so I decided to check them out.

Pay Per Post connects advertisers with influential bloggers who in turn write a review about a particular product or service. Bloggers receive compensation for their review with payments ranging from a few dollars to a few hundred dollars. What’s nice about Pay Per Post is that bloggers have to earn their wings before they are allowed to take on the higher dollar reviews. This ensures that advertisers generate a decent return on their investment and helps reduce blog reviews that don’t actually benefit the consumer.

There’s been considerable controversy regarding bloggers who receive compensation from paid advertisements or product / service reviews. Some bloggers say that those who promote advertising or paid reviews are cheapening the market. I say baloney!

Nearly every blogger I know is just like me - an individual who enjoys sharing their passion and knowledge with others. Currently, The Cheap Gourmet does not carry a product line or sell products. It’s simply a place to share my love of cooking, family recipes, tips and products which have made my life less complicated. By incorporating Pay Per Post reviews, I have a way to make extra money which in turn allows me the freedom to continue providing free cooking reports, pay hosting fees and offset marketing expenses.

I feel it’s important to let you know upfront that at times I will be posting paid product reviews. This doesn’t mean I will be promoting products just for the sake of making money. Nope! I promise you that will never happen. In fact, one of the reasons I decided to join PPP is because you are allowed to tell the truth. If there are concerns or issues with a particular product, PPP allows you to include this information in the review. They strongly discourage sugar-coating a review in exchange for payment.

Pay Per Post blog reviews posted at The Cheap Gourmet will always include a link within the text or a banner similar to the one below to let you know the review is a paid review.

Incorporating Pay Per Post into the marketing plan of The Cheap Gourmet will allow me to continue providing you with the gourmet recipes, cooking tips and resources you have grown to love and expect. And, if things go as well as I expect, I’ll be donating a minimum of 10 percent of my earnings to The Cheap Gourmet Support Our Troops campaign. This will allow me to send gourmet goodies to our soldiers serving in Afghanistan on a monthly basis. Please support Pay Per Post advertisers so we can in turn support our troops.

P.S. If you own a blog and are interested in joining Pay Per Post, click on the banner below. If you’re accepted into the program and post a paid review, I will receive $15 for the referral. Once you become a member you will be able to refer members and earn a referral fee for each individual who qualifies. Let’s share the wealth! Get started today by clicking the banner below.